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Pricing

Solutions

Insights & Learn

Get smart insights from the AI engine to inform your pricing decisions

Pricing Engine

Set and automate your prices using smart business rules, combine pricing strategies

Smart AI Center

Include price elasticity, competitive pricing and AI recommendations to arrive at your optimal price, Run predictions and gain more margin or revenue.

Dynamic Pricing

Combine Smart Algorithms, Machine Learning and Business Rules to arrive at your optimal price

OUR SMART AI CENTER

Unique Smart AI & ML Pricing Features

Just a selection of our capabilities to help you become a hyperlearning organization where Pricing as a Strategy is bringing you a strategic advantage to your competitors!

AI-POWERED PRICE OPTIMISATION SOFTWARE

Scientific Algorithm, No Black-Box AI

Our AI based pricing model finds the optimal price taken into account the desired factors. The optimal price is the best price that will help attract customers, maximize sales, and increase profits.

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A man using AI Pricing Platform SYMSON  to compare competitor prices

AI and ML Sensitivity Algorithm

Get automated, custom recommendations for optimal prices with machine learning based on transparent, explainable AI.

Elasticity Model

Use AI and ML to find recommended prices for each of your customer groups according to their willingness to pay and increase margins and revenue.
A man using AI Pricing Platform SYMSON  to compare competitor prices
A man using AI Pricing Platform SYMSON  to compare competitor prices

Customise your Algorithm

Get automated, custom recommendations for optimal prices with machine learning based on transparent, explainable AI.
SMART FEATURES

Price Engine

Apply multiple strategies together.

PRICING STRATEGY BUILDER

Use Symson as your Price Engine

With the Strategy Builder in SYMSON, you can select the strategy that best fits your business case. You can combine your Cost Based Price Strategy with other Strategies to create increase your margin. You can set strategies based on

Category

Product Attributes

Key Value Items

Combine Cost Based to other Price strategies

Use AI Recommendations

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Competitor Pricing

SYMSON offers the opportunity to collect daily market prices from all vendors in the market. The competitor analysis feature will adjust your prices automatically and notify you when new competitors enter the market.
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A man using AI Pricing Platform SYMSON  to compare competitor prices

Dynamic Pricing

Get the full functionality of SYMSON. Combine multiple solutions to arrive at your perfect pricing strategy. This includes the ability to run predictions based on business scenarios and gain smart insights. Become a frontrunner by using SYMSON to the fullest!

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BUSINESS RULES

Apply Smart Business Rules

By applying business rules, you can define certain boundaries. within which the pricing engine can move freely. This feature includes rules such as maintaining a minimum margin percentage, or limiting the price changes within a certain range. 



Use AI, but still be control, by applying business rules that:

“Keep the AI Recommendations in a range that humans decide”

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NOTIFICATIONS

Set up Notifications

Notifications can help you be aware of key changes in your pricing strategy. SYMSON platform notifications allow you to be on top of things like large cost increases, or list price falling below margin thresholds. This allows you to respond to these changes quickly and effectively. It alerts you to market changes that could affect changes to your strategy.

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SMART FEATURES

Pricing Features

Apply multiple strategies together.

INTELLIGENT PRICING PLATFORM

Get Insights and Learn

Quickly identify and eliminate drags on profit margins

Use powerful analytics to reveal your profit drivers for everytransaction, product, salesperson and customer

Get a single source of truth for margin and contract pricing

Activate and define a fully transparent pricing strategy based on willingness to pay, seasonality, and other factors

Include multiple pricing drivers into your pricing model

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A man using AI Pricing Platform SYMSON  to compare competitor prices

Get Suggestions on Optimal Prices

SYMSON’s analytics provide you with the price optimisation advice for each product. We can help you with insights to understand how and why particular price points can be changed to meet your specific business goals.

Understand your Products’ Price Elasticity

You can use this function to get insights into each product’s price elasticity. By understanding what kind of effect price changes have on the demand for this product, you can then assign this product to the appropriate price strategies to better capture its value in margin or market share.
A man using AI Pricing Platform SYMSON  to compare competitor prices

How to use Insights and Learn in the SYMSON Platform

This video is a short preview of how to find insights from your pricing data within the SYMSON platform. You can also find more videos on the SYMSON Interface in the playlist by following the link below!
PRICING INTELLIGENCE

Optimise your margin with machine learning

SYMSON uses several factors you can put in your AI and ML tools to run analysis on all products, determine their price elasticity, and predict how potential price changes may affect margin & revenue.

TESTIMONIALS

What Our Customers Say

See why managers at top organizations trust SYMSON to
optimise their prices and forecasts and unlock growth.

"SYMSON helps us make our pricing process more intelligent.”

Erwin Hendriks, Head of Pricing

Indi.nl

Our Dream is to create a Hyperlearning™ world

Speak to our team

Vincent Gelink
Commercial Director
Arian
Benelux Director
Roy
UK & Dach
Damian
Nordics & USA